Four literary themed trucks are part of a new ad campaign for the Johnson County Library. Officials hope the trucks will spark interest and bring even more readers to their doors.
Since the campaign began last week, the newly decaled trucks have been transporting books among the system’s 13 libraries.
Barkley Advertising Agency, a locally based business, offered its service — valued at $33,000 — free of charge. Company vice-president Tom Demetriou offered the pro bono work because he wanted to remind people of the sanctuary found at libraries, where the community is intrinsically bound by stories.